ART DIRECTION - GRAPHIC DESIGN
Pannenkoek Bakboek >
At the Postcode Loterij, contestants don’t only win money but get given lots of different prizes, all adding up to the brand experience. What could be more Dutch than pancakes? Every region has its own specialty based pancake recipe. Wrapped in a big giftbox, this exclusively designed recipe book comes with a pan and all the other equipment you could possible need. Happy pancaking!
designed in collaboration with Jochem Rijlaarsdaam (copy) and with the talented team of TwentyTen (recipe, photography, food styling)